Travel agents say the cost of travel will rise this year

A significant 95% of respondents predict price increases on travel products this year, survey shows

Summer sun holidays remain the most popular product category, followed by cruises, city breaks and adventure travel.

Half of Irish travel agents reported an increase in revenues last year, compared to 2024, a new survey shows, with almost all agents forecasting a rise in travel prices this year.

The Irish Travel Agents Association (ITAA) said its Annual Industry Barometer showed the industry continued to perform strongly and remain profitable, despite rising operating costs and shifting consumer preferences.