Aldi Ireland says it put 'customers before profits' after recording €21m loss

Despite this Aldi recorded income of €2.122bn in 2024, €20m higher than in 2023
Aldi Ireland says it put 'customers before profits' after recording €21m loss

Retail giant Aldi Ireland blamed increasing staff costs and investments to put "customers before profits" as it reported a loss after tax of €21m despite increasing turnover in 2024.

Retail giant Aldi Ireland blamed increasing staff costs and investments to put "customers before profits" as it reported a loss after tax of €21m despite increasing turnover in 2024.

The supermarket group reported a 40% fall in gross profits in Ireland last year, new figures show. Aldi Ireland recorded income of €2.122bn in 2024, €20m (1%) higher than a year previous, with gross profits of €62m.

The retailer operates 163 stores in Ireland, along with regional distribution centres located in Naas, Co. Kildare and Mitchelstown, Co. Cork.

Aldi Ireland reported a loss of €21m for the year after taxation, on the back of an €11m profit recorded in 2023. “The reduction in profit reflects the company's resolute focus on putting colleagues and customers before profits. The company made substantial investments to keep prices low for customers, in addition to further investment in staffing and remuneration,” said the company’s financial statement.

The average number of employees during the year stood at 4,769. Wages, salaries, and other employee costs rose to €221.2m, from €196.7m in 2023.

During 2024, the company invested €92m in the acquisition of tangible fixed assets to improve and increase the company's store and distribution network, resulting in the opening of two new storesduring the year.

“The period under review was another year of growth and investment in which the company made progress in line with its long-term strategy,” the financial statement said. “The company further believes its activities have continued to benefit its stakeholders including its employees, customers, suppliers and communities, whilst preparing it for further growth.

"The company has played a particularly important role for customers in respect of the ongoing cost of living crisis through its provision of high quality, affordable groceries.” 

 In June 2025, Aldi Ireland announced pay rises for employees, with the minimum hourly rate for staff at stores and warehouses increasing to €15.10 per hour.

In October 2025, Aldi announced a €5m investment in green, energy-efficient solutions, rolling out a nationwide solar retrofit programme across stores. A solar retrofit of stores in Skibbereen and Bishopstown was completed on October 31st, with an additional 22 stores scheduled for installation in 2026.

Once installed, each solar panel system will comprise of 288 solar panels and is expected to generate an average of 100,000 kWh annually; the equivalent of powering a washing machine for over 1,000 cycles, which covers approximately 30% of each store’s electricity consumption.

Aldi has also initiated a recruitment drive to fill more than 30 open roles in Cork.  "Aldi is committed to delivering outstanding products and an enjoyable shopping experience to our customers, while also fostering a positive and encouraging workplace for our employees. We prioritize offering competitive salaries, extensive benefits, and place a strong emphasis on employee well-being," Aldi HR director Kelly Stokes said last month.

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