Ben & Jerry’s says chief executive fired by Unilever over ice-cream brand's political stance
Ben & Jerry’s accused parent company Unilever Plc of firing its chief executive officer, claiming he was ousted because of disputes over the ice cream brand’s social mission.
Ben & Jerry’s accused parent company Unilever of firing its chief executive officer, claiming he was ousted because of disputes over the ice cream brand’s social mission.
In a legal complaint filed in the Southern District of New York, Ben & Jerry’s alleged that Unilever dismissed David Stever after he failed to stop the brand from speaking out on political issues. “Unilever has repeatedly threatened Ben & Jerry’s personnel, including CEO David Stever, should they fail to comply with Unilever’s efforts to silence the social mission,” Ben & Jerry’s said in the filing.




