Family firms have the agility and skills they need to succeed

Irish family businesses are keenly aware of the need to have the in-house skills to sustain success for future generations

Mairead Harbron, partner, PwC Private, says: “Greater focus on female participation is crucial for family businesses going forward.”

For the next generation of family business leaders, growth and sustainability ambitions go hand-in-hand — but there is still more action needed on sustainability.

In recent research from PwC, 65% of next generation (NextGen) family business members say achieving business growth is a top priority.