Jameson maker Pernod buys Skrewball peanut butter-flavoured whiskey
Pernod Ricard launched an orange-flavoured version of its popular Jameson Irish Whiskey last year.
The company behind Jameson Whiskey and Absolut vodka has a new offering in its stable: Peanut butter-flavoured whiskey.
Pernod Ricard has said it’s buying a majority stake in American whiskey maker Skrewball as the French drinks giant looks to shore up its market position amid shifting tastes from US consumers.
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