Virgin Media increases broadband reach to 70% of Ireland's premises

The telecommunications company has partnered with the ESB and Vodafone joint venture Siro to acquire access to 450,000 of the company's premises

Tony Hanway, CEO, Virgin Media and John Keaney, CEO, Siro. Picture: Julien Behal.

Virgin Media will be majorly expanding in the Irish broadband market through a new partnership with Siro, the fibre-to-building broadband venture set up by ESB and Vodafone.

The deal will allow Virgin Media Ireland to offer its services to over 450,000 of Siro's premises around the country, adding to its current reach of 1m premises.