Gold foil chocolate Easter bunny wins trademark clash for Lindt

Germany's federal court said the tone of the gold foil used to wrap its chocolate bunnies had trademark protection, citing market research presented by the company that showed that 70% of respondents associated the gold tone with the Lindt bunny.

Lindt & Spruengli's gold foil-wrapped chocolate Easter bunny has scored a legal win as Germany's federal court ruled its gold tone had trademark protection.

The Swiss premium chocolate maker has been fighting many court battles over the years to protect one of its best-selling products that, according to the federal court, crossed German counters more than 500 million times in the past 30 years.