North must be better marketed, say ministers

A cross-border tourism agency must dramatically improve the way it markets the North abroad as a holiday destination, ministers on both sides of the border were urged today.

A cross-border tourism agency must dramatically improve the way it markets the North abroad as a holiday destination, ministers on both sides of the border were urged today.

As Stormont Economy Minister Nigel Dodds prepared to meet Minister for Tourism Seamus Brennan in Dublin, he was urged by party colleague David Simpson to insist that Tourism Ireland improves the way it pitches the North internationally as a holiday destination.

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