Britvic benefits from healthier ranges
Tango-to-Robinsons squash maker Britvic today said its focus on healthier drinks had helped it outperform the market as customers continue to seek “better-for-you” brands.
The group saw full-year sales volumes of still drinks grow by 3.8% against a market drop of 3.4%, while fizzy drinks volumes grew by 2% against a wider market fall of 1.6%.
UK-based Britvic said no-added sugar drinks were now its fastest growing fizzy offerings.
It added that a concerted push in its “all-natural” Robinsons offering also helped it limit the impact of weaker demand for soft drinks in the soggy summer.
Britvic saw a 1.5% drop in revenues in the six months to September 30 amid “extremely difficult trading conditions”.
But full-year revenues rose 3.7% to £702.5m (€1bn) and this year’s profits are still on track to hit forecasts, according to Britvic.






