McDonald's and Disney ditch Happy Meal deal

Disney and fast food giant McDonald’s are ditching their 10-year Happy Meal deal, it emerged today.

McDonald's and Disney ditch Happy Meal deal
Tue, 09 May, 2006 - 08:28

Disney and fast food giant McDonald’s are ditching their 10-year Happy Meal deal, it emerged today.

The cross-promotional pact, which saw movie-character figurines packaged in a special box with a burger, fries and drink will be no more after this year.

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CourtsBusinessHeathrowPerson: Jack DalyPerson: Happy MealsPerson: DalyOrganisation: McDonald'sOrganisation: DisneyOrganisation: McDonald’sOrganisation: PixarOrganisation: Los Angeles TimesOrganisation: DreamWorksOrganisation: McDonaldOrganisation: Walt Disney StudiosOrganisation: LA Times
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