WPP confirms interest in Aegis

Advertising giant WPP tonight declared its interest in buying Aegis, the media and marketing group facing a possible £1.6bn (€2.34bn) takeover.

WPP confirms interest in Aegis

Advertising giant WPP tonight declared its interest in buying Aegis, the media and marketing group facing a possible £1.6bn (€2.34bn) takeover.

The acquisitive group said it was attracted by the market research business Synovate, which is a division of London-based Aegis.

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