DAA ‘very confident’ of Cork Airport recovery

Speaking at yesterday’s publication of the DAA’s latest annual accounts, Mr Toland said that improving fortunes at the country’s second-largest airport is down to all stakeholders, including Tourism Ireland, who need to improve their marketing of Cork as a destination to visitors from overseas.
He said a joined-up marketing initiative — involving all relevant stakeholders — is needed, something which is done more effectively in other countries. Currently, only 38% of passengers through Cork are inbound travellers.