Discounting blow as Debenhams reports drop in profits
An anticipated surge of Christmas business failed to materialise and has left Debenhams with a backlog of inventory to clear in the next two months, the company said yesterday, sending the shares down as much as 15%.
Debenhams joined other UK stores by offering discounts of as much as 50% before Christmas as shoppers delayed purchases to wait for bargains. That’s taken its toll on profitability, with first-half pretax profit expected to be about £85m (€102m), down from almost £115m a year earlier, the retailer said yesterday.