Consumers buying Irish, survey shows

IRISH consumers are donning the green jersey during the current economic crisis by making a deliberate effort to buy Irish goods and services as much as possible.

A new survey has revealed how Irish people are making conscious decisions to seek out native products in a bid to safeguard jobs and boost employment.

The vast majority of consumers – 83% of those surveyed – believe it is more important to buy Irish products than it was five years ago.