Domino’s sales soar as online orders take off
More than a third of Domino’s Pizza deliveries are now ordered online while there was more than £1 million (€1.17m) in orders placed through Domino’s iPhone app since it was launched in September last year.
Domino’s said ecommerce sales in Britain and Ireland hit £128m last year, up 63% from the £78.5m netted through online orders in 2009. The shares gained 5.5 pence, or 1%, to 561.5 pence, the highest since the Milton Keynes, England-based company became publicly traded in November 1999. The shares have surged 81% over the past year, lifting its market value to £904m.
