Bolland makes his Marc at M&S

THE new chief executive of Marks & Spencer has unveiled an “Only at M&S” campaign to bolster the company’s own brand as part of his long-awaited vision for the business.

Bolland makes his Marc at M&S

Marc Bolland, who joined M&S from supermarket chain Morrisons six months ago, said this would involve increasing the M&S brand in clothing, scaling back the number of non-M&S food lines from 400 to 100 and revamping the website.

Unveiling his three-year plan, Mr Bolland, 51, said the company would invest up to £900 million (€1,044m) on improving the business, up from an earmarked £550m. This will include an £600m investment in Britain.

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