Sterling drop adds €365 to the cost of an Irish holiday

STERLING weakness has added almost €365 to the cost of an Irish holiday, which could result in a 10% plunge in visits by British travellers.

Ireland could be one of the big losers in Europe this year as it is not being marketed as a cheap location in Britain.

This news comes as a study finds that the fall in value of the pound means people holidaying in Europe must fork out an average of £321 (€365) extra per household to match their 2007 spending levels.