Bord Bia plans to beef up exports to China

BORD Bia confirmed yesterday it is using the pig-meat approvals that arrived this year to open discussion on beef exports to China.

However David Eiffe, Bord Bia’s Asia manager said the talks on the pork took nearly three years to finalise but he was optimistic that beef talks will also turn out positive.

Opening up China, the fastest growing economy in the world, to a whole range of Irish products has been part of the Government’s Asian Strategy announced in 2004.