Bid to share gain as well as pain is vital

I DON’T want to sound too pessimistic, but ... How often is that classic introduction heard in the course of the day?

Bid to share gain as well as pain is vital

Instinctively, you know that what is about to follow will not be pleasant.

I don’t mean to be critical, but ... why did you do such and such, or how did you think that line of action would deliver the results we hoped to achieve?

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