New contracts in line for C&C

Ian Guider

Allied is the international distributor of C&C Tullamore Dew whiskey and Carolan’s Irish cream, but this agreement will cease following the takeover of Allied by Pernod Ricard.

C&C chief executive Maurice Pratt said yesterday: “We are in the process of consultation and discussions with new distributors and we are very confident that we will be able to find distributors for our products of at least equivalent quality as Allied Domecq, albeit we’ll end up with probably more than one.”