Limerick company distributes eco-friendly product to deal with cold snap

A Limerick company has begun distributing an eco-friendly solution to travel difficulties created by the recent cold snap, it was announced today.

Irish Wire Products is distributing EcoTraction, an alternative to grit, salt and sand, in co-op and hardware stores and nationwide.

The compound is a green-coloured volcanic mineral that is "completely safe to touch or accidentally ingest by children, pets, and wildlife".

According to the manufacturers, EcoTraction provides seven times better traction than sand and does not corrode, rust or stain surfaces.

"The extreme weather conditions we are currently experiencing has caused chaos around the country," said Steven O'Connell of Irish Wire Products.

"Ice melters are toxic substances and it is essential that potential after effects are considered especially when used around eco-sensitive areas.

"The end goal people are looking for is traction on the ice to allow us to continue with our day-to-day business."



More in this Section

SuperValu brings in fully compostable bags

Debenhams UK profits plunge nearly 85% after battering by Beast from the East

No compulsory closure of post offices as An Post reports €8.4m profit

Terminator Schwarzenegger ad hammers CYBG bank shares


Today's Stories

High-speed broadband key to reviving rural areas

Stock market jitters set to be eased after hard times

28,500 new homes to be completed next year

Ireland’s huge surplus is sure to raise Donald Trump’s ire

Lifestyle

New father’s life ‘changed forever’ after he was run over by surgeon

The biggest cancer killer will take your breath away

Hopefully she had an idea...

Power of the press: Meryl Streep and Tom Hanks discuss 'The Post'

More From The Irish Examiner