How Elon Musk’s influence has grown both online and offline in 2024

The biggest story of 2024 around Mr Musk has been has dramatic swing behind the US President-elect Donald Trump ahead of the November election

Mon, 30 Dec, 2024 - 07:30

Martyn Landi, PA Technology Correspondent

Elon Musk started 2024 as the controversial owner of a social media platform, but ends it as one of the most powerful individuals in the world and a key adviser to the incoming US president.

The debate around the billionaire has moved on dramatically over the last 12 months, from whether the way he was running X, formerly Twitter, would be viable or sustainable in the long-term, to whether Mr Musk’s own influence over global politics through his wealth and social media megaphone made him a threat to democracy.