Gunman: Massacre my marketing tool

To Anders Breivik, the Norway explosion and shootings that killed at least 93 people were a “marketing method” for his manifesto, which reveals his attack methods and encourages like-thinkers to carry out their own mass killing.

Gunman: Massacre my marketing tool

To Anders Breivik, the Norway explosion and shootings that killed at least 93 people were a “marketing method” for his manifesto, which reveals his attack methods and encourages like-thinkers to carry out their own mass killing.

Breivik, 32, describes how he bought armour, guns, tons of fertiliser and other bomb components, stashed caches of weapons and wiping his computer hard drive - all while evading police suspicion and being nice to his neighbours.

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