Heineken wants to plan your nights out

Dutch brand Heineken is releasing a new service to its customers in cities across the world. 

This new Twitter account will allow them to plan your nights out based on real-time location-based social activity which they will use to recommend where to go next.

The @wherenext service will be launched by Heineken today as part of the brewers attempts to appeal to contemporary men across 100 countries.

You have reached your article limit. Already a subscriber? Sign in

185 years of the Irish Examiner

185th
Anniversary Offer

Six months of digital access for €18.50

No obligation. Ts&Cs apply.

More in this section

Cookie Policy Privacy Policy Brand Safety FAQ Help Contact Us Terms and Conditions

© Examiner Echo Group Limited