Survey: Tweeting too much can shorten careers
Easy access to stars through social networking websites has made them less appealing and increases the likelihood of followers getting bored, music consumer research by publishers Bauer Media claimed.
“In this social media age, it’s all too easy to follow your musical icons on a minute-by-minute basis. There’s a consensus within the industry that this ease of access is leading to artists losing appeal more quickly,” the Phoenix IV report said.
The music industry is starting to consider restricting access to certain types of artists in an attempt to boost their staying power in popular culture and lengthen their careers, it added.
Although younger fans said they were thrilled by the idea of 24-hour access to their favourite stars, older respondents said their interest was tempered by a hankering for the days when stars were “more special”.
“Meeting bands isn’t about waiting for 10 hours outside a gig these days — you can buy a day out with your favourite band. But separation can be good — knowing too much can kill off rock stars,” said Nichola Browne, former editor of music magazine Kerrang!
Many celebrities have embraced Twitter as a way of communicating daily musings as well promotional material with fans.
Katy Perry’s tweets include: : “What does it mean when you see the number 33 all the time? For instance, I’ve seen it over 7 times today.”
Actress Demi Moore tweeted yesterday: “Kind of digging soft curls with a side part. A good change from straight with a middle part?”
- A HIGH Court judge in Britain has issued an injunction which bans publication of information on Twitter and Facebook.
The order in the Court of Protection — linked to the Family Division of the High Court — is thought to be the first to place a specific ban on publishing information on any “social network or media including Twitter or Facebook”, as well as in other media.
The normal orders issued by the Family Division judges to prevent identification of children and others involved in cases simply ban publication of specified information in “any newspaper, magazine, public computer network, internet website, sound or television broadcast or cable or satellite programme”.
Mr Justice Baker issued the order in a case involving a woman, who can be referred to only as “M”, who has been in “a minimally conscious state” since suffering from swelling of the brain stem, which caused serious damage and wasting to the brain.
M suffered the illness in 2003 and has been minimally conscious since.
Her mother applied to the Court of Protection for an order that those looking after M could withdraw nourishment and treatment and allow her to die.
The specific ban on using Facebook or Twitter comes after a Twitter user published details of individuals who had allegedly obtained injunctions banning the media from publishing stories about their private lives.
But legal observers believe it could be difficult to enforce, as both Twitter and Facebook are run by companies in the US.
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