More Britons go under knife

THERE has been a rise in the number of Britons going under the knife to improve their appearance, figures suggest.

Data from the British Association of Aesthetic Plastic Surgeons (BAAPS) shows 38,274 surgical procedures were carried out in 2010 — up 5% on figures for 2009.

One of the biggest rises was in breast reduction in men — to get rid of “man boobs” — with 741 operations in 2010, up 28% on the previous year.

Overall, women made up 90% of cosmetic procedures in 2010, with breast enhancements being the most popular (9,418 procedures, up 10% on 2009).