FIFA appointment of supermodel Lima 'baffling' - ex-Council member

Moya Dodd said Lima's appointment less than five months before the tournament was "tone deaf".

Brazilian model Adriana Lima poses on the green carpet before the ceremony of the Best FIFA Football Awards in Paris on Monday. Picture: AP Photo/Michel Euler

FIFA's appointment of supermodel Adriana Lima as its global fan ambassador in a Women's World Cup year is "baffling" and sends the wrong message to players and fans, former FIFA Council member Moya Dodd said.

Brazilian Lima will "develop, promote and participate in several global initiatives" in her role as FIFA's first global fan ambassador, the governing body said in a statement on Monday.