Marketing mogul aims to maximise Munster brand

MUNSTER rugby chiefs have appointed Glyn Billinghurst as their new Sales and Marketing Manager.

Glyn joins Munster Rugby from PepsiCo where he was Sales Director (Ireland) for the past three years. Prior to working with PepsiCo Glyn held senior sales, brand and marketing roles with Unilever and Unigate.

The newly created role will focus on the commercial development of the Munster Rugby brand on a national and international basis.