VIDEO: Magnificent 'Perfectionists' ads illuminate behind the scenes at Wimbledon

By Peter O’ Dwyer

With the annual feast of tennis at SW19 upon us, a set of videos illuminating behind the scenes of Wimbledon have been released.

Stella Artois recently announced their sponsorship of the revered tournament until 2018 and have created two magnificent ads that live up to their title of ‘Perfectionists’ to celebrate.

Watch the videos here:

While the likes of Roger Federer, Rafael Nadal and Serena Williams have held the tennis world captive with their incredible skills over the past decade, the videos highlight some of the lesser-seen artistry that goes into making Wimbledon the spectacle it is.