Cork GAA extend Sports Direct sponsorship deal to 2028

The deal is estimated to be worth €400,000 per annum to Cork GAA

Sports Direct is extending its current five year partnership with Cork GAA to eight years.

Sports Direct has agreed a three-year extension to its current five-year sponsorship deal with Cork GAA.

The extension will see Sports Direct, which came on board in 2021, remain as the chief sponsor of Cork GAA until the end of the 2028 season.