Dubs reject sponsor pool

A leading Dublin GAA official has flatly rejected Kildare secretary Kathleen O’Neill’s call for the pooling of individual county board sponsorship deals.

Writing in her report to Kildare annual convention, O’Neill voiced concerns about Dublin’s whopping €4m tie-up with AIG. But Dublin assistant secretary Jim Roche claims Kildare and other counties are already benefiting from the Sky Blues and their pulling power.

Roche argued that Dublin’s ability to generate huge revenues by drawing massive crowds to Croke Park results in major spin offs for other units of the GAA. He insisted Dublin should not be criticised for their ability to land record-breaking sponsorship deals and praised fellow officers for keeping the county’s finances in order.