Dublin hit jackpot as AIG come on board in €3.5m deal

Dublin County Board chiefs have announced a staggering sponsorship deal with international insurance giants AIG, current backers of New Zealand rugby.

The money-spinning link-up has been officially announced as a five-year deal but industry insiders have indicated that Dublin GAA could benefit to the tune of €2m over the next three years alone.

And it is understood that the lucrative partnership with the former sponsors of Manchester United could be worth up to €3.5m over the full duration of the deal.