Goals crucial to get supporters filling empty seats, says O’Neill
With Euro 2012 and the Olympics in London competing for the public’s attention and the country still in the grip of recession, the association have embarked on a massive marketing blitz. And O’Neill is confident that fans will still flock to their games.
“I am relaxed about it because we know we have a great product, I know we have great players and I know we have great games in terms of fixtures.