Coolmore's link up with Tipperary GAA a winner alright for Premier County

Tipperary GAA have inked a three-year sponsorship deal with the world-renowned stud.

VISION: John Magnier of Coolmore Stud. Pic: Healy Racing

Three years ago, Billy O’Shea delivered a report to the Tipperary County Board having been commissioned to do so as their commercial advisor.

The document was a fascinating one. The former chief executive of Tipp FM and Clare FM proposed the appointment of a commercial director as part of an overall strategic vision for Tipperary GAA.