Ian Mallon: How SuperValu Páirc Uí Chaoimh can be worth €6m per game to economy

VALUE FOR MONEY: A general view of SuperValu Páirc Uí Chaoimh. Pic Credit: Ken Sutton, Inpho.

Just five sell-out events at SuperValu Páirc Uí Chaoimh could generate up to €30m in direct expenditure to Cork city and region each year according to new financial figures.

An analysis of the behaviours and spending habits of supporters at the stadium – the first study of its kind – has revealed some interesting numbers arising from the recent Munster v Crusaders ‘Clash of Champions’ rugby fixture.