UFC, WWE combine to form $21.4 billion sports entertainment company

WWE and the company that runs Ultimate Fighting Championship will combine to create a $21.4 billion sports entertainment company
UFC, WWE combine to form $21.4 billion sports entertainment company

WRESTLEMANIA: WWE and the company that runs Ultimate Fighting Championship will combine to create a $21.4 billion sports entertainment company. Pic: AP Photo/Charles Krupa

Mon, 03 Apr, 2023 - 15:06
AP

WWE and the company that runs Ultimate Fighting Championship will combine to create a $21.4 billion sports entertainment company.

A new publicly traded company will house UFC and World Wrestling Entertainment brands, with Endeavor Group Holdings Inc. taking a 51% controlling interest in the new company. Existing WWE shareholders will hold a 49% stake.

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