'We want to create a buzz': Waterford's template shows clubs can build from the ground up 

“First off, we’re trying to increase participation,” says former Waterford captain Fergal Hartley. “Second, we’re trying to energise clubs.

Former Waterford captain Fergal Hartley: 'We want to create a buzz and an energy in the club on a Saturday morning'

Waterford GAA’s strategic plan, launched last week, proposes an innovative approach to improving participation levels and energising clubs.

Former Waterford senior hurling captain Fergal Hartley puts flesh on the bones of that plan.