High society: The €60m value of Irish golf’s hidden treasure

HIGH SOCIETY: Castlemartyr Resort
FOR a sports business that generates tens of millions of euro in revenue each year, we really know very little about the true value of golf societies.
Until now, there has been no serious analysis of a segment which may be worth 40% of golf club revenue per annum. The Pitch analyses conservatively it may be worth €60m to the golfing sector.