Paul Rouse: Changing before your eyes - The splintering of sports broadcasting is ongoing

As well as sport that is shown on free-to-air broadcasters (such as RTÉ) and pay-TV companies (such as Sky Sports), sport can now be found on streaming services (such as Amazon Prime), on the websites of newspapers (such as the ‘Irish Examiner’) and on apps run by sports organisations themselves (such as NFL Game Pass) or dedicated to particular sports organisations (such as GAAGO).

CAMERA, ACTION: The Irish Examiner commentary team of Colm O'Connor and Anthony Daly broadcasting a live-stream on the newspaper's website.

The broadcast of sport on television has entered a new era.

The market is rapidly evolving and the possibilities created by recent technological change has led to an increasing diversification of sports broadcasting. This is evident across every significant sport.