Carlsberg donāt do post-pandemic reopenings but, if they did, they would probably look something like the way authorities are handling matters in Denmark. A nation of 5.8m, their vaccination programme is on a par with ours but, in tandem with that, they are using frequent and rapid testing to allow the hospitality sector return to near normal.
While much of Europe remains in lockdown, soccer fans in Denmark are now allowed into stadiums while bars, restaurants, and museums are reopening. In order for Danes to enjoy these new freedoms, they must prove they are infection-free, by showing a ācoronapasā, or coronavirus passport.
It consists of a digital app on your phone which shows whether you have had a negative test result within the last 72 hours, a certificate of vaccination, or proof of a previous infection two to 12 weeks earlier. It can also come in paper form for those without smartphones.
We seem to rely almost solely on vaccines for reopening. The Danes have taken a more holistic approach. Is that a better way? Probably.

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