New VHI radio ads sound like ‘cruelty to children’

Am I the only one who finds the new VHI radio ads a little unsettling?

New VHI radio ads sound like ‘cruelty to children’
Wed, 11 May, 2016 - 01:00
Letters

In each version we have parents lying to their young son about death.

To my ears this sounds like a “cruelty to children” advert.

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