It’s time to say goodbye and unplug our message obsession
DIDNâT email Stephanie once last week. Not once.Nor did I text her. I did get the shakes a couple of times from withdrawal, but I did it cold turkey. Thatâs because she was on holiday. Stephanie is a colleague, but thatâs to understate it a bit. She is the one to whom I have outsourced my brain, and so, whether itâs bills to be paid, water allowances to be claimed or speaking engagements to be sorted, incoming emails hardly get a chance to rest, even briefly, in my inbox before they ricochet to her.
But, because you are SUCH a co-dependent, because you have such a need to be wanted, you opened every message and replied, didnât you? And donât tell me that you did it only at one specific time of the day and never went back to your smartphone thereafter, because Iâm not going to believe you. You worried yourself into all-day engagement in electronic ping pong.
What happens, particularly with texts, is that the person to whom you send the first text feels they must respond, even if the matter does not actually require them to. Then the original sender gets grateful and replies because they feel they shouldnât let a text silence fall. Heaven forfend.
So the comet of the original message has a tail of follow-ups of decreasing length and increasing pointlessness. This is the text version of that maddening habit so many people have at the end of phone calls, where, instead of clicking off, they say âBye bye bye byebyebybyb.â One of these days, Iâm going to pre-empt that comet-tail conversation-closer by saying to a friend âAnd please donât now say âBye bye bye byebyebybyb,â because youâre driving me out of my mind every time you do it.âThis will end a friendship, but probably not a habit which has infected half the nation.
If I had emailed Stephanie last week, not only would she have opened it, sheâd have dealt with it. Sheâs like that. She would never consider for a moment the option of putting that notice on her inbox. You know the one that says âIâm out of the office until January 2. If what ails you is urgent, talk to some replacement in my office. Otherwise bug out of my life.â Not that any of them are so crude. Theyâre just so humourlessly formal that the wannabe correspondent feels theyâve been smacked in the face with a stale kipper. Theyâre also so unnatural that the people who post them always forget to UNpost them, so you have an animated phone conversation with someone about how wonderful their holiday was (inevitably, it ends âBye bye bye byebyebybybâ) and promise to send them a document they request. Then, when you try to send it, you get this notice promising that the recipient will pay attention to it when they come home on a named day. Which day has, you note, through gritted teeth, already passed. At least you have the consolation of knowing that two million emails have piled up in their inbox, including the extras arriving after they came home. Thatâll teach them.
The thing is that the outward and visible signs of sucking up to the corporate culture constantly change.One year, you prove your commitment to your employer by working until at least seven each evening. The next year, you prove it by being available on email and text at all times and on all occasions, whether itâs christening your baby, burying your mother, teaching your toddler to swim or sleeping in.
Unless you work for Daimler. Daimler, the posh German carmaker, has put its substantial foot down on this one. They have instituted something they call âholiday mode,â which allows employees to put up a notice saying a) theyâre away, b) they canât be reached, and c) hereâs the name of a good substitute who will take care of the person emailing. So far, so standard. Itâs what happens thereafter thatâs significant. Once the emailer has the information allowing them to get their problem solved by another staff member within Daimler, their email disappears into thin air. It self-destructs. It does not sit in the holiday makerâs inbox, waiting to reproach them when they return from their holliers.
The way the Daimler people see it, this means their employees can fully enjoy their vacations, without going through that final week dreading the loaded inbox. Effectively, they come back to a clean electronic sheet. Nor are Daimler alone among German industrial giants in introducing controls on employee emails. Volkswagon and Deutsche Telekom have gone further, so that their staff donât get tormented by emails at weekends and at night. Of course it could be suggested that those employees could show a little self-control by simply not opening their emails in the evening or when Saturday comes, but peer pressure in a large company can be exigent, and so it may be much more effective to do as these employers have done: cut emails off at source and remove any obligation, real or imagined, from those employed.
Research done by an American professor has found that, onaverage, workers check their messages more than seventy times in a day. They haul their phone out from under the pillow before they put a foot to the floor in the morning.
They check whatâs up on the sly at meetings and family meals. And, as one mobile phone saleswoman recently told me, âThey do it in the loo. Why do the huge majority of insurance claims on destroyed mobile phones result from them falling into the loo? Because people canât even spend three minutes in the toilet without checking whoâs saying what to them.
The truly crazy aspect of this is that itâs the least effective, most delusional employees in any company who spend most time on their messages. They do it because it makes them feel needed, relevant and important â even if they have simply been ccâd on a general email of no particular relevance to them personally. They do it because they believe in multi-tasking. (Yeah. Like the guy who drove over the Californian cliff while texting, thereby terminating his capacity to undertake any task in the future, he being completely dead.) They do it because theyâre rude, insulting the human being in front of them (colleague, partner or child) in their determination to catch up with their eletronic relationships with distant humans who may merely be exemplifiying the âBye bye bye byebyebybybâ syndrome of inability to end a conversation.
Twenty-four hour slavery to messaging devices may look like productivity, but itâs the opposite.
They haul their phone out from under the pillow before they put a foot to the floor in the morning






