What did social media users expect?

What did you expect? You tell the world about your lifestyle, your habits, your likes and dislikes, your hopes, dreams and fears. And then you discover that the world is not offering a sympathetic ear, but instead milking you for all you’re worth?

What did you expect?

The world has been convulsed this week by the Cambridge Analytica story. The British company harvested up to 50m personal profiles from Facebook and used them to target voters in the 2016 US elections.