Shoppers urged to consider Irish businesses on 'Green Friday'

Co-founders of Green Friday Ireland Bronwyn Connolly and Meadhbh O’Leary Fitzpatrick.

Hundreds of local businesses in towns and villages across the country are poised to showcase the best they have to offer for a national "Green Friday" event this week.

The brainchild of Cork-based small business owners Bronwyn Connolly and Meadhbh O’Leary Fitzpatrick of Paul Street-based Wild Design Collective, Green Friday is billed as an alternative to the mass consumerism of Black Friday and Cyber Monday events, where millions are spent by Irish consumers every year.