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Failte Ireland to spend €20m polishing Dublin's image

Up to €20m is to be spent on cleaning up Dublin's image in a bid to attract more tourists.

Failte Ireland to spend €20m polishing Dublin's image

Mon, 25 Aug, 2014 - 09:31

Up to €20m is to be spent on cleaning up Dublin's image in a bid to attract more tourists.

The chairman of Failte Ireland says the city also needs a striking new brand and logo similar to New York's 'I Heart NY'.

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