Consumers to food producers: By-pass the salt, please

Supermarket foods with reduced salt are expected to surge in demand as the condiment is set to be the next target for health professionals, according to a new report.

Brands of packaged foods with reduced fat, sugar, salt, or carbohydrates on the label now come under the umbrella term of Better For You (BFY) products.

Sales of ‘health halo’ foods such as reduced-fat mayonnaise and cheese or reduced-sugar sauces have risen by 10% over the last decade — with Ireland now the fifth biggest purchaser of the products in the world.