Underage sports alcohol policy

THE Vintners’ Federation of Ireland has drafted a policy for its members to stop the practice of promoting alcohol at underage sports level.

The policy has been drawn up in conjunction with a number of major sporting bodies who have been growing increasingly concerned by the drinking culture which has grown among young people. It looks at the way alcohol is not only promoted, but also used in sports celebrations. It states that: “Where underage clubs and teams are sponsored by publicans, only the name of the publican will appear on the jersey with no reference to premises.

“VFI members should desist from the practice of filling cups with alcohol for victorious underage teams.