Banning ad over claims of ageism is PC madness

SHE braved the boards on London’s West End during the Blitz, survived not alone a world war, but a lifetime acting and directing in film and television but, Jessica James had to come to Ireland to be silenced — all for the cause of political correctness.

Feisty by name as well as nature, Ms James was the face of Meteor’s granny advert that the company withdrew yesterday after complaints that it was offensive to older people.

The advertisement, broadcast on RTÉ, depicted an elderly lady being ejected from a family Christmas dinner after a “present detector” shows that she has brought a tea cosy as a gift. This does not match her host’s expectations of a Meteor mobile phone.