Golden Arches’ golden return

IT’S had its reputation battered by dietary experts, Hollywood movies and tell-all books. But like Taoiseach Bertie Ahern, bad press and unfavourable revelations have made McDonald’s more popular than ever.

The fast food giant has announced its sales have rocketed in all corners of the globe, sending its shares into a six-year high on the New York Stock Exchange.

Sales increased by almost 10% in Europe last month, with French and British diners flocking back to the Golden Arches in biggest numbers.