Most consumers do not believe minimum alcohol pricing will reduce consumption. A survey for Checkout magazine found that just 22% of consumers believe minimum pricing will work.

CELEBRITY chef Neven Maguire has said raising VAT to 23% is “shooting ourselves in the foot”, and will lead to more shoppers going North of the border.

THE future of Empathy Marketing, the company behind the pigsback loyalty brand, has been questioned by its auditors in its latest accounts.